
Rebecca L. Roby is a senior legal executive with more than 20 years of experience in intellectual property, marketing law, and global brand compliance. She has advised iconic companies including Red Bull and Hard Rock International, leading trademark strategies, advertising compliance, and litigation management. Recognized in the WTR 300 and a frequent speaker at international legal conferences, Rebecca is widely respected for her expertise in trademark enforcement, advertising law, and AI policy.
A graduate of Washington University School of Law and Mount Holyoke College, she combines legal precision with strategic business insight. Outside of work, Rebecca is a triathlete, cyclist, French Bulldog rescuer, and devoted mom, bringing the same dedication to her personal life as she does to her career.
What began as a diagnosis became a defining period of stre
Diagnosed with a Pancreatic Neuroendocrine Tumor (PNET) in 2015, shortly after becoming a mother.
Pursued specialized treatment at Memorial Sloan Kettering, leading to early intervention and recovery.
Underwent a seven-hour procedure resulting in a successful distal pancreatectomy and full recovery.
Embraced the principles of self-advocacy, research, faith in expert care, and building strong support systems.
Ten years cancer-free, with a renewed perspective grounded in resilience, gratitude, and grace.
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